PLANNING TO RE-ENTER THE JOB MARKET?
According to a recent article in US News and World Report, http://bit.ly/v0IlW6, about 9 percent of all people ages 44 to 70, are already in encore careers, up from 8.4 million in 2008.
The majority of Baby Boomers did not start their professional careers in the digital world. The way we communicate and acquire information has changed dramatically. Social networks such as LinkedIn, Facebook, and Twitter are now part of our personal and business lives. Cell phones have made us more mobile and reachable everywhere. Everyone uses Google to find people, places and things.
A deep Digital Divide exists with regard to the understanding of technology. On one side is an older generation that built their businesses before the advent of the Internet, Social Media, and New Marketing. On the other side is a younger generation that has grown up with the new technology. Whether you are in the job market or involved in an entrepreneurial venture, your ability to bridge this gap will determine your success in competing against a younger generation that has built networks and customers using the new tools technology offers.
If you or someone you know is looking to re-enter the job market, chances are they will need to brush up on basic computer skills or require help in selecting the right equipment and services to support your needs.
If you or someone you know needs to brush up on basic computer skills, requires help choosing the right computer or any other technology issues, do not hesitate to contact me at 917 921-4518 or by e-mail at jblue@bluetutor.com. Feel free to click here to receive my free white paper on Technology Tips on setting up a home office and becoming a true road warrior.
IN THE MARKET FOR A NEW COMPUTER?
In his weekly WSJ column today, Walter Mossberg offers his annual Guide for PC Buyers.
The underlying message in his column is that although there are some new innovations to consider, such as the growing importance of ultrabooks and tablets, waiting until 2012 makes the most sense unless you absolutely need to make a purchase. There will be a new version of the Windows operating system, Windows 8, as well as some rumored changes at Apple as well.
Selecting the right computer can be a very daunting experience but there are a number of specifications that are important. Take a look at Mossberg’s Guide and check out his recommendations.
If you have any questions about choosing the right computer or any other technology issues, do not hesitate to contact me at 917 921-4518 or by e-mail at jblue@bluetutor.com. If you are in career transition, feel free to click here to receive my free white paper on Technology Tips on setting up a home office and becoming a true road warrior.
HOW GOOD ARE YOUR TECHNOLOGY SKILLS?
Looking to start a new business? Are you in the job market?
Chances are that if you previously worked for a company and had an assistant, many tasks were delegated and support was just a phone call away. Whether you are starting a new venture or looking for employment, your success will depend on your basic computer skills and having a technology plan that supports your efforts.
The majority of Baby Boomers did not start their professional careers in the digital world. The way we communicate and acquire information has changed dramatically. Social networks such as LinkedIn, Facebook, and Twitter are now part of our personal and business lives. Cell phones have made us more mobile and reachable everywhere. Everyone uses Google to find people, places and things.
Set some time aside and take an inventory of your basic technology skills. Are you able to retrieve and save e-mail attachments, search through past e-mails? Are you able to type and format documents? Are you able to locate your documents? Are you able to make educated decisions about your equipment? Do you know how to use a smartphone? The list is endless.
Individuals and companies that have not embraced technology will find it very difficult to compete in today’s global and wired world.
If you feel you need to brush up on your basic computer skills or want to understand more about the world of technology, do not hesitate to contact me at 917 921-4518 or by e-mail at jblue@bluetutor.com. If you are in career transition, feel free to click here to receive my free white paper on Technology Tips on setting up a home office and becoming a true road warrior.
Do you suffer from CVS (Computer Vision Syndrome)?
Are your eyes tired? Do you suffer frequent headaches after sitting in front of the computer for several hours? Do you have the right glasses for computer use?
Here are some important tips:
1. Take regular breaks. Get up and walk around (good for your legs and back as well).
2. Check with your eye doctor to see if you have the right glasses for computer use.
3. Make sure the monitor is at eye level or below. Looking up at a monitor will cause eye strain and dry eyes.
4. Keep the monitor’s brightness level as low as possible.
There are many remedies on the market. However before committing to any remedies, check out the article in yesterday’s Wall Street Journal at http://on.wsj.com/pdmPX8.
If you have any questions about this or other technology issues, do not hesitate to contact me at 917 921-4518 or by e-mail at jblue@bluetutor.com. If you are in career transition, feel free to click here to receive my free white paper on Technology Tips on setting up a home office and becoming a true road warrior.
7 KEY PASSWORD RULES
How often do you change your passwords?
More than likely, you are using a number of different passwords to access your e-mail account, bank accounts, financial institutions as well as sites like Amazon, ebay, etc. The security of your sites is predicated on the strength of your passwords as well as your ability to keep them private. Here are some simple rules to follow:
1. All passwords should be changed at least every 6 months
2. Never use names of family members, birthdays, anniversaries, or any other easily “guessed” passwords.
3. Do not use the same password for all your sites
4. While it is critical not to divulge any personal information requested in an e-mail (including your bank), it is especially important not to give out password information and respond to requests to change passwords.
5. When creating a password, it is best to use a combination of numbers, letters and symbols. Again, do not use the same password for all your accounts.
6. Do not list your passwords on a document that is stored in your computer or smartphone. Your files in your computer can easily be accessed by anyone using your computer, particularly if it is part of a network.
7. And finally, be careful whom you share password information with.
If you have any questions about passwords or any other technology issue, you can contact me at 917 921-4518 or by email at jblue@bluetutor.com.
SUMMER’S OVER, TIME TO REASSESS YOUR TECHNOLOGY NEEDS
The world of technology changes constantly. Quite a bit has happened during the past few months, and now that the summer is over, here are some important things to consider to make sure your technology supports your needs:
1. When’s the last time your computer had a checkup? Is it running slowly? Is your anti-virus program up to date?
2. Are you considering an upgrade? Are you undecided on what type of computer to purchase – Windows or MAC? Should you be considering a tablet (iPad, etc.)?
3. Is your cell phone eligible for an upgrade? Do you have a smartphone (blackberry, iphone, android) for the road? Are you sure you are using the best provider (Verizon, AT&T, Sprint, etc.) for your needs?
If you have any questions about these or any other technology issues, you can contact me at 917 921-4518 or by e-mail at jblue@bluetutor.com.
If you have not already done so, you may download a copy of my FREE white paper on technology tips for setting up a home office and operating in the mobile world by clicking HERE or by going to my website at www.bluetutor.com
ARE YOU USING SOCIAL MEDIA TO PROMOTE YOUR BUSINESS?
7 Questions You Should Be Asking Yourself
1. Are you using social media for both personal and business purposes?
2. Do you have a social media strategy for your business?
2. Have you integrated social media into your marketing plan?
3. If you are one of the 700 million plus Facebook users, have you set up a separate business page?
4. What sites are you using: Facebook, LinkedIn, Twitter, YouTube, Tumblr, Foursqure, etc.?
5. Are you interacting with your contacts and groups on a regular basis?
6. Are you using sites such as Google Analytics to evaluate your social media strategy?
7. Are you able to manage your social media program or do you need to hire a “cyber ghost assistant” in order to devote time to running your business?
Remember, a successful social media program is one that has been customized to fit your specific needs. Make sure your goals are clear before jumping into the social media waters.
If you would like to discuss how to set up a social media plan, do not hesitate to contact me by phone at (917) 921-4518 or by e-mail at jblue@bluetutor.com.
In addition, click HERE to join my mailing list and receive my FREE whitepaper on setting up a home office and becoming a true road warrior.
CONFUSED BY YOUR CELL PHONE BILL?
What is a Tiered Data Plan?
Recently released statistics (as reported by CNN.com) indicate that more than a third of U.S. adults now own smartphones. The Nielsen Company reports that smartphones represent over 50% of all new cell phone purchases.
By definition, a smartphone is any mobile device that combines functions such as telephone, e-mail, Internet access, contact information, and calendar. The three major suppliers of smartphones are Apple’s I-Phone, RIM’s Blackberry, and Google’s Android.
Cell phone providers (Verizon, AT&T, Sprint, etc.) offer a variety of telephone plans based on your usage. While the telephone plans are the same for smartphones, there is an additional charge for “data,” meaning e-mail and Internet access. These charges add an additional $30 and up to your bill.
Several weeks ago, following the lead of its competitors, Verizon ended its “unlimited” data plan and introduced “tiered” pricing. The end of the unlimited era has confused many consumers who do not understand the new pricing structure which is based on the amount of data usage. Verizon now offers monthly plans of $30 for 2GB of data, $50 for 5GB of data and $80 for 10GB of data. Additional fees will apply if you exceed the limits of your plan.
In order to determine what plan is best for you, below is a list of functions that will impact your data usage.
1. Streaming video – Watching video on programs such as YouTube or full length movies on services like Netflix and Hulu on your smartphone or I-Pad.
2. Streaming Audio – While it is OK to play music from your I-Tunes library, using Internet Radio programs such as Pandora eats into your usage (although not as much as video).
3. Navigation systems – Using your smartphone on the road as opposed to an in-car navigation system.
4. Internet Use – Sites with significant amounts of data.
Accessing social media sites such as Facebook will not consume a lot of megabytes. However uploading photos will. Twitter is fine since it deals mainly with small amounts of text. No need to worry about e-mail, since it is basically plain text. However, if you receive attachments with high resolution pictures, your usage will increase.
An alternative to using your cell phone provider’s data service is using Wi-fi wherever it is available, whether that be at home, in your office or a “hotspot.” There are no data limitations with a wi-fi connection.
As for me, I am on the road quite a bit and use my smartphone all day. An analysis of my usage indicates that I am well under 2GB per month, which should be more than sufficient for the average mobile warrior. I suggest you check with your service provider who is able to provide you with an analysis of your usage prior to selecting a pricing package.
If you have any questions about your cell phone situation, want to discuss a possible upgrade, or any other technology issues, give me a call at 917 921-4518 or send an email to jblue@bluetutor.com.
Click HERE to join my mailing list and receive my FREE whitepaper on setting up a home office and becoming a true road warrior.
DO YOU HAVE YOUR OWN COMPUTER FOR YOUR BUSINESS?
Most likely, your household has a computer or two that is used by everyone. That’s fine for personal use. However, if you have a home office, you need your own computer. You don’t want to be in the middle of answering your e-mails or writing a proposal when another member of the household suddenly interrupts you because they need to look up a movie schedule or do homework.
Before I discuss your options, let me state that buying a new computer is not the budget breaking experience it was in the past. Prices are well under $1,000 for a state-of -the-art Windows computer while MACs will run slightly higher, based on your needs.
There are two types of computers; desktops which have a box and a separate monitor (there are a number of all-in-one models available), and laptops. Desktop monitors vary in size and can be as large as some TV screens. They are meant to be used in one location.
There are different types of laptops. Their advantage is that they are space savers and, except for the larger models, mobile. The largest, usually weighing over 7 pounds, have monitors as large as 17 inches and are considered “desktop replacements.” They are not meant for mobile use.
The most favored group of laptops weigh under 5 pounds, with screen sizes in the 13”-15” range. These mid-size models are not only space savers, but you can travel with them. They are large enough to use as your main computer, saving on having to buy a second computer for the road.
The third type of laptop is called a netbook. It weighs under 3 pounds with a 10” screens. The keys are small, and are meant for people who need a full function computer for travel purposes only.
Tablets are in the news and growing in importance. Everyone seems to want an iPad, and it has been dominating the tablet market. As we look at it from a business perspective, it can be a useful tool for roaming around your home and on the road with Internet access either through Verizon or ATT or a wherever a wireless network is available. Its features include the ability to use the Internet for e-mail, access your music, contacts and calendar information. However, despite Apple’s claims, it has not replaced the computer, since typing documents on a touch screen is a challenge. Additionally, printing is an issue, and it does not come with any input devices such as a USB port although adapters are available.
The decision concerning what to purchase will be based on the nature of your business and whether you will be operating mainly in your office or on the road. The specifications of the computer (speed, hard drive size, etc.) will not be the determining factor in your decision, since they all have the capacity to address your individual needs.
All types of computers listed above come with a variety of specifications that can be quite confusing. However, if you are concerned about cost, as we all are, there is no need to have the “latest and greatest.”
Speed is overrated. The difference in either buying a computer with the fastest chip or one that is a step lower can be hundreds of dollars, and you will never notice the difference. The fastest and most popular chips are Intel’s i3, i5, and i7 models. However, computers with chips from AMD are less costly and are fine unless you require a high performing model.
Memory (RAM) is probably the most important and least expensive component. At least 3 gigabytes (GB) and, ideally, 4 GB is recommended. Windows computers should be “64 bit” for maximum performance.
As for Hard disk space, 350 GB should be the minimum, although 250 is OK. 500GB is an option for large file storage. Check the prices.
All computers come with USB ports to attach printers and other external devices. The standard is USB 2.0. However USB 3.0 is entering the market although, at this writing, there are few external devices that are able to operate at a faster speed.
Most laptops come with a built in camera for video conferencing but check before purchasing. If you are buying a separate monitor either for a desktop or to use with your laptop at home, make sure it comes with the camera. If your existing monitor does not include a camera, you can purchase one for under $100 that attaches to the top of the monitor.
The issue of Windows vs. MAC always comes up, and there is no clear answer. Windows based computers still represent close to 90% of all computers in the market. Large corporations still depend on them since most major business applications (programs) are written for Microsoft Windows. MACs are very popular for personal use, and many small business owners own them. MAC desktops and laptops are more expensive. However, as of yet, they are not prone to viruses and other malicious attacks and are regarded as easier to use. I own both, a Windows for my business and a MAC for personal use. MACs can run Windows at an extra cost if you need a Windows based program. However, if you include Windows on your MAC, you will need the standard anti-virus and spyware protection as discussed earlier.
If you have any questions about selecting a computer or any other technology issues, you can contact me at 917 921-4518 or by e-mail at jblue@bluetutor.com.
Click HERE to join my mailing list and receive a FREE copy of my whitepaper on Technology Tips for Your New Business.
HAVE YOU SELECTED THE RIGHT AREA FOR YOUR HOME OFFICE?
Location, Location, Location
Selecting the right location for your home office is critical. Chances are that you already use a computer at home and have set up an area for the computer, printer, etc. However, using a computer for personal use is substantially different from using it for business purposes. A business office requires a private environment, with no traffic and noise. While I realize that many of you have space limitations, particularly those of us that live in an apartment, you need to avoid an area that is a walk through, has a dishwasher running and other diversions. Pick a bedroom, if necessary, and close the door while you are working.
Once you have decided on a location, be sure that you have Internet access. Most of you probably have a wireless network at home. If this is the case, there is no limit on how many computers can access the Internet through the network. You don’t need a separate account with an additional modem and router. The main issue is whether you can obtain a strong signal in your designated work area. The range of a wireless network is several hundred feet. However, thick walls and floors such as those that exist in prewar (World War 2) structures will encounter “dead areas.” If this is the case, boosters can be installed to carry the signal to your office area.
Now that you have selected a nice quiet, remote area to work, desk location needs to be addressed. You don’t want to face a window or have it in back of you. The glare from the outside will make it very difficult to see the monitor. Although it would be nice to be able to view the park and the birds, make sure you are either facing a wall or have it behind you. Do not take this advice lightly!! An acquaintance of mine told me that she had her desk in front of a window with a marvelous view for years. Now her eyesight has deteriorated. Make sure you avoid excessive light and glare.
Selecting the right chair will save your back. Make sure your back is supported, and that you are not leaning over to view the monitor. Kitchen and dining room chairs should not be used. Invest in a good chair.
If you have any questions about setting up a home based office or any other technology questions, do not hesitate to contact me at 917 921-4518 or by e-mail at jblue@bluetutor.com