Why Boomers and Seniors are Embracing Technology
Contrary to common belief, Baby Boomers, born between 1946-1964, as well as seniors are embracing technology. As a technology adviser and trainer, the one expression I hear more than any other is “Technology helps me live a fuller life.” As long as it is kept simple, they are always looking for technology to help them discover new ways to enhance their lives. Below is a list of some of their favorite pastimes.
1. Video conferencing – Whether it’s Skype or I-Chat (on MACs), keeping up with parents, children and grandchildren has been the biggest incentive for elders to embrace technology. Weekly video visits has strengthened ties between generations. How about some of your friends in different continents? And for FREE!
2. Sharing photos and videos – Can’t attend a graduation, wedding, or birth of a new grandchild? These precious memories can be sent to you as the event is occurring.
3. Want to contact someone who is not available by phone? Text messages are received instantaneously. All you need is your cell phone.
4. Social networking sites have permitted boomers and seniors to reconnect with long lost acquaintances. Signing up for Facebook will insure that you will be up to date with your grandchildrens’ activities and see the latest pictures.
5. Eyesight failing? Electronic reading devices (kindles, I-Pads, etc,) will let you enlarge print and to listen to the audio of your favorite books, magazines, and newspapers.
6. Want to watch Charlie Rose anytime? Visit his website for past shows.
7. Looking for a new job or volunteer work? Instead of wading through the classified, try searching online.
8. Widows and widowers are flocking to online dating services. Gone are the days when the only way you could meet someone was at a bar, social function, or through an introduction.
9. No need to stand on line at the bank. Elders prefer online banking to pay bills and check balances.
10. Tracking your portfolio – No need to call your broker. All your financial information is available online.
The list is endless. However, whether it is researching exotic travel locations, looking to buy a new car, checking movie reviews and times, seniors and boomers have more spending power than any other generation and are more than willing to spend it on new technology as long as it is simple, requiring little maintenance.